Tag Archives: Marketing

Dear Gritty VA: How Should My Client Market?

December 8, 2010 – 10:00 am

Dear Gritty VA: I have a client who only sells wholesale products with an occasional retail customer. I have convinced him to think about sending a mass email marketing campaign/newsletter for his wholesale customers since his previous website designer never even introduced this idea to him. His response was that he only sells to wholesale [...]

By Danielle Keister | Posted in Business Savvy, Dear Gritty VA, Virtual Assistant/Virtual Assistance | Also tagged , , , , | Comments (7)

A Little Marketing Imagination

September 21, 2010 – 10:00 am

I was catching up on some ezine reading over the weekend. Judy Murdoch always has great stuff, and one of her recent articles inspired an idea I thought I would share. In this particular article, she talked about working with a client who designs children’s clothing using vintage fabrics and patterns and how retailers were [...]

By Danielle Keister | Posted in Business Savvy, Fab Ideas, Marketing, Virtual Assistant/Virtual Assistance | Also tagged | Comments (0)

There’s No Such Thing as Social Networking

April 26, 2010 – 10:00 am

Ha! That got your attention, didn’t it. Let me explain… Social networking is nothing new. It’s simply the latest catch phrase for something that has always existed and will continue to exist in business: networking and relationship marketing. The only thing that’s different is that we have new technology tools available for nurturing and facilitating [...]

By Danielle Keister | Posted in Marketing | Also tagged | Comments (2)

Be Unique, Not Cryptic

July 29, 2009 – 10:00 am

I read an article not too long ago by C. J. Hayden. In it, she was talking about the idea that marketing that is too unique can hurt you. In one anecdote, she related how she had met a fellow who had a “unique process” for helping companies resolve conflicts between employee groups. When asked, [...]

By Danielle Keister | Posted in Business Savvy, Marketing, Virtual Assistant/Virtual Assistance | Also tagged , , , , | Comments (3)

What Do You Think About Working Locally?

March 7, 2007 – 10:13 am

Dear Gritty VA: What do you think about working locally? –K.S. When I first started out, I found it much easier to market and establish a client base by targeting my efforts locally. To be clear, "local" doesn’t mean "non-virtual." Not at all! I still work completely virtually–it’s just that my clients happen to mostly [...]

By Danielle Keister | Posted in Business Savvy, Dear Gritty VA, Virtual Assistant/Virtual Assistance | Also tagged , , , | Comments (0)